Price the collaboration, then price the rights

Influence Broker Editorial · 2026-10-27 · 6 min read

“What is your rate for one Reel?” sounds like a simple question. It rarely describes the actual job. One Reel might mean a single organic post, or a script, multiple revisions, paid advertising, category exclusivity, and months of reuse. Before you choose a number in rupees, work out which of those jobs the brand is asking you to do.

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